Best Nigerian Business Books To Read; One of the keys to succeeding in any field is to learn about the principles successful veterans apply. Arming yourself with such information helps increase your chances of attaining and retaining success, and also helps you avoid making some mistakes in any field.
The world of business is no exception to the fact discussed in the aforementioned paragraph, and you probably will agree with me that moving a business to a point of success takes a lot. In business, things can quickly go south, hence the need to actually know what you are doing to a large extent.
In this article, I have compiled a comprehensive list of 5 Nigerian business books I recommend. They may not be magic capsules, but they are an embodiment of clear-cut principles for building and retaining a successful business in the Nigerian market.
1. How To Sell To Nigerians – Akin Alabi:
On a surface level, business involves buying and selling, however, when you go deep, you begin to learn about certain systems/strategies. The principles to succeed in the market vary to a certain degree in different countries, hence making it very imperative for you to learn the systems to employ in the country’s market you wish to explore.
Authored by Akin-Aklabi, The Book “How To Sell To Nigerians”, teaches the strategies to employ to achieve success as an entrepreneur in Nigeria.
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In summary, this book teaches the outlined below and more:
- How to make Nigerians want your products and services
- The Kind of products Nigerians like to spend money on
- How to easily make Nigerians like you and what you are selling
- Why Nigerians are different from the rest of the world and how to deal with us
- Why most Nigerian customers are rude and how to deal with them
- The secrets of using stories to sell
2. Small Business Big Money:
Small Business Big Money is another book authored by Businessman and Politician Akin Alabi. In this book, he teaches people how to leverage their capital towards building a successful business, which in turn trashes the imposter syndrome that comes with low startup capital.
As outlined in the book’s description, inside this book, readers will learn:
- How to decide on the kind of business you should do
- Why it can be a bad idea to sell what people NEED to buy
- 7 commandments you must follow before you spend any money on advertising
- How to get others to promote your business for you for FREE
- How to price your products and services for maximum profitability
- 10 factors you should consider before you quit your job to start a business
- The full story of how I started NairaBET.com
- And more.
3. How To Do Business The Slot Way – Nnamdi Eziegbo:
The book “Entrepreneurship The Slot Way”, is primarily a memoir of the founder of SLOT systems, who also happened the convener of the entrance of the Transsion phones (Infinix, Tecno, and Itel) in the Nigerian market. However, aside from being a memoir, this book also teaches systems to achieve success in the Nigerian market.
To get things, started, Nnamdi narrates how he started out as a computer technician repairing laptops and serving under his master. He also narrates what sprung up his desire to go solo.
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He sheds light on the difference between being an entrepreneur and a businessman, he teaches systems pertaining to creating value, listening to your target market, and more.
4. Africa Rise and Shine – Jim Ovia:
Still on the topic of best Nigerian business books to read, “Africa Rise and Shine” by Jim Ovia (Founder Zenith Bank) is another highly recommended book for business enthusiasts in search of principles to achieving success.
” Africa Arise and Shine” sheds light on Jim Ovia’s journey toward success, the hurdles he had to pass, and the systems he employed towards building one of Africa’s biggest banks. He explains the effect of his determination, his experiences, and more.
As mentioned in the introductory paragraph, learning from veterans is one of the key ways to learn about success secrets. This fact places this book as one of the hot content to learning the principles
5. A-Z Of Personal Finance:
Last but certainly not least, is “A-Z Finance”, which is a book authored by Nimi Akinkugbe. Although it doesn’t directly teach how to succeed in business, this book can be described as material you can use to cement any business book.
As you make money in business, you must learn how to manage profits toward achieving higher goals and maintaining security. This is what “A-Z Finance” teaches. Having had a career spanning over two decades, Nimi Akinkugbe has been able to gather principles you can apply to manage finance.
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This book isn’t just zeroed to only entrepreneurs, but every person who earns money. Could be an employee, inheritance benefactor, etc.
Wrapping up: Having gone through this comprehensive list of Nigerian books to read. Please be aware that these are just my recommendations and also note that matters that partains to finance should be well vetted before being applied.